Every year, POPLOOK teams up with public personalities who share their vision to give back to the community through fashion. This year is no different. To address the needs of children living in poverty via the organisation HOPE worldwide Malaysia, Poplook and Malaysian actress, Sari Yanti will be launching a special capsule collection.
“As a mother, I understand the desire I have to give my children the best of everything but I have seen how rising costs have affected our spending decisions. I can only imagine how hard it must be for families already struggling to make ends meet. I am excited to be part of this initiative to make a difference in what small way I can in the lives of children in need,” says Sari Yanti about her decision to collaborate.
“We’re excited to have Sari Yanti join us in our 5th cycle of the Poplook Gives Back Collection. In our daily lives, we tend to get caught up in ourselves and our needs. These initiatives help us see a little more into the lives of others, reflect on our blessings, and give back to those in need. We’ve been able to donate to some very worthwhile charities through these collections. Whoever said fashion and giving back cannot co-exist?” says Maryanne, co-CEO of Poplook.
The collection itself is a combination of Sari Yanti’s personal style and with the theme hope in mind. To symbolise hope, the design team selected the classic pearl. “Why the pearl? Just like an oyster that creates something valuable with what is essentially irritants; through this collection, we want to create a brighter future for children in challenging circumstances,” explains Poplook’s fashion designer, Nik Amanina Liyana. Eight out of the 10 pieces in the collection will feature the pearl prominently.
The 10-piece collection will feature soft blouses, trousers, and even weighted knits in earthy, soft tones. The specially curated collection also includes a floral pantsuit in a structured fabric specially requested by the actress.
The collection is limited edition and will not be reproduced once sold out. Poplook pledges 25% of total sales to HOPE worldwide Malaysia to support children in need. The POPLOOK Gives Back initiative aims to continue supporting charities and initiatives that focus on the needs of women and children.
“Our customers are the reason Poplook exists in the way we do today, and since they are women, and mostly mothers, we want to focus on organisations that work on issues concerning them. It is our tribute to the amazing women, our customers, who keep us going every day,” says, Maryanne
For more event photos, check them out on our Facebook page by clicking into: POPLOOK Gives Back 2019
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Bringing HOPE Changing LIVES